Assassin’s Creed Shadows’ sales are high, but Ubisoft remains quiet on the exact numbers.
Ubisoft’s latest game, Assassin’s Creed Shadows, is off to a strong start, but the company is careful about sharing sales numbers. Instead of saying how many copies have sold, Ubisoft is talking about how much money the game is making. This is something they have done before with Assassin’s Creed Valhalla.
The reports say Assassin’s Creed Shadows had the second-best launch in Assassin’s Creed history. On the second day, the game had 2.2 million players, which is a solid number. Compared to Valhalla, which had 2.55 million players on day one, and Assassin’s Creed Odyssey, which had 430,000 players on the first day.
Ubisoft had said that Assassin’s Creed Shadows had 1 million players in 24 hours, but according to insider reports, we have a more detailed number. An assumption suggests the game could reach 6 million players in its first month. For comparison, Valhalla hit 8 million players in its first month. However, there’s a lot of controversy about the numbers.
People online either want Shadows to be a huge success or a massive failure; there doesn’t seem to be anything in between. But based on how things are going, it looks like Shadows will end up being the second-best-selling Assassin’s Creed game ever, but it’s behind Valhalla.
Furthermore, the game is set in Japan, so many people are curious if it will sell well there. For reference, Valhalla sold around 50,000 physical copies in Japan during its first week. If Shadows can beat that, it would be a big win for Ubisoft in the Japanese market. We will be able to find out more as Famitsu’s sales charts come out, and by the end of April, we may be able to get even more detailed numbers.
Some people think Assassin’s Creed Shadows will either make or break Ubisoft. The truth is, one game alone isn’t likely to save or destroy the company. Ubisoft has struggled for years because of multiple bad game releases and business decisions. Even if Shadows does well, Ubisoft will need to keep making good games in the long run.
If the game underperforms, some believe Tencent could help and invest more money into Ubisoft. Apart from Assassin’s Creed, Ubisoft still owns important franchises like Far Cry and Rainbow Six, so it’s unlikely they would just disappear. However, for now, Assassin’s Creed Shadows is performing well, but it’s not yet a game-changing moment for Ubisoft.
