Pete Hines isn’t holding back on why subscription models hurt more than they help.
Pete Hines, who spent more than two decades at Bethesda before stepping away in 2023, has recently shared his thoughts on the state of gaming subscriptions. He was there during Bethesda’s peak and saw Microsoft’s takeover of the publisher, and not to glaze, but you know, if he talks, you have to listen.
In a recent interview, Hines said he has been noticing what he called “shortsighted decision-making” in the industry, and now those decisions are playing out as he expected. His biggest concern is the subscription model that many companies are adopting. By no means is this the first time we’ve heard criticism of services like Xbox Game Pass or PlayStation Plus, nor is it going to be the last, but Hines here is standing on business.
Hines described subscriptions as becoming the new “four-letter word” of gaming. Instead of players truly owning the games they buy, they’re tied to a service that lives or dies based on the creators. There is a thin line to maintain, and it’s often the developers who pay the price, and quite literally so.
Now imagine if you were a developer who spent years building a world, designing characters and gameplay systems, only for your game to get grouped into a subscription service that doesn’t properly reward your work. According to Hines, this tension isn’t just financially draining for creators but also creatively draining.

He isn’t alone in this viewpoint. Former PlayStation man Shawn Layden echoed similar feelings and went even further, saying subscription models risk turning developers into “wage slaves.” It’s a tough pill to swallow, but it reflects the dire situation within the industry.
Now Microsoft says that Game Pass is profitable, though they’ve kept actual numbers undisclosed. In addition to changing tiers and raising prices, they continue to feed it to us as an amazing offer.
There’s no denying the value of Game Pass for us, but you’ve got to put some food for thought for these devs who raise a solid argument here in terms of the sustainability of the subscription model. Not only are the devs unhappy, but so are we because you always want quality over quantity.
Sony operates differently from Xbox here. PS Plus has grown with new tiers and a rotating catalog, but Sony has kept their biggest first-party releases from launching day one on the service. The PS Plus may cost you more upfront, but Sony is all about protecting the value of their blockbuster titles, which is what the entire debate is about.
Hines’s comments also sadly triggered some Xbox fans on social media, with a few even taking personal shots at the man instead of having a meaningful conversation. Classic social media! It’s the kind of reaction that shows just how touchy the topic has become. For people like Hines, though, the warning signs are pretty telling.
