- Nintendo has confirmed a £24 price increase for the Switch 2 in the UK, adding to growing concerns over rising hardware costs and the global memory shortage.
- The price increase is said to result from the rising cost of making modern electronics, especially memory and storage products.
- Nintendo may not be the last business to change its hardware pricing, since both Sony and Microsoft are experiencing many of the same global supply-chain challenges.
Nintendo has confirmed a £24 price increase for the Switch 2 in the UK, adding to growing concerns over rising hardware costs and the global memory shortage.
Owners and prospective buyers of the Nintendo Switch 2 in the UK are about to see another price hike, with Nintendo revealing that the device will rise from £395 to £419 from September 1. The announcement follows price hikes already announced in the US and other markets, meaning the latest Nintendo gear is becoming more expensive across several markets.
The UK hike adds a further £24 to the console's current selling price. The Switch 2 price is also going up from $449 to $499 in the United States. The exact impact varies by territory, but the move reflects a wider trend affecting the electronics industry, where manufacturers face dramatically higher component and production costs.
The price increase is said to result from the rising cost of making modern electronics, especially memory and storage products.
The gaming industry is seeing a broader shortage of RAM and other hardware components as demand from artificial intelligence data centers strains worldwide supply lines. Nintendo is not alone in these struggles. Major technology businesses are also grappling with rising memory costs, prompting manufacturers to re-evaluate product pricing and, in some instances, launch strategy.
As demand for parts keeps rising, corporations are struggling to absorb higher costs without passing some of them on to customers. The Switch 2 is particularly at Nintendo's mercy, since the system uses modern memory and storage technology that other industries also demand. The company has already made price changes in several areas, but fears remain that it could raise prices further if hardware costs keep rising.
The scenario could get even more difficult in the following few years. The hope now is that 2027 could be another tough year for the memory market, but the conditions could start to improve for 2028. But there's no guarantee that prices will settle, particularly if demand from AI infrastructure keeps accelerating.

That uncertainty could make the final days of August more critical for consumers in areas affected by the planned hikes. But if you're already looking at a Switch 2, you might want to buy before higher prices kick in, rather than wait and perhaps spend more later. Concerns also exist that other major console companies would soon follow suit with their own price rises.
Nintendo may not be the last business to change its hardware pricing, since both Sony and Microsoft are experiencing many of the same global supply-chain challenges.
The recent rise also demonstrates just how different the current hardware market is from past console generations. In the past, consumers may have waited years for big reductions during occasions like Black Friday, sometimes seeing consoles for considerably less than launch costs. But that method is proving less and less reliable, as manufacturers face higher production costs and increasingly volatile component pricing.
Consumers can see some systems rise in price even after launch, rather than hardware getting cheaper over time. The initial takeaway for Nintendo enthusiasts is simple: the Nintendo Switch 2 will cost £419 in the UK from September 1. With component pricing still unclear, this may not be the last price adjustment Nintendo makes over the console's lifespan.






