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NewsNintendo Switch 2

Nintendo’s Switch 2 is Attracting New Investors

Mahi Araf
Mahi Araf
Published on August 12, 2025
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4 Min Read
Nintendo Switch 2, Investors, Stocks, News
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The Switch 2 is breaking record after record; what’s next for Nintendo?

It’s been over two months since Nintendo officially unveiled the Switch 2, and fans, alongside critics, have had a good reception to it. Nintendo, the gaming juggernaut, has seen its fair share of successes, but what is to come ahead may not have been predicted by even them. Nintendo is already seeing the Switch 2’s popularity skyrocket, and the rise in stock prices on the New York Stock Exchange proves that.

The announcement was followed by Nintendo’s stock surging to an impressive $15.77, a 52-week high for Nintendo, riding on the coattails of the Switch 2’s success. Even if there has been a decline since then, it’s negligible. The milestone in and of itself is a marvelous feat.

Investors can finally relax after the Switch 2’s success because a repeat of the Wii U era was feared. CEO of Kanten Games, Dr. Cirin Toto, noted that the Switch 2’s design and branding have minimized any concerns about a potential mishap. “Investors were worried about another Wii U situation where Nintendo tried to experiment or overinnovate but missed what users actually demanded. So, there is certainly some relief in the financial community about Switch 2,” he stated.

The excitement for the Switch 2 is evident, also given we’ve had two Directs and an Indie World since its launch. It seems that investors were on the hunt for a more periodic approach like the one Apple’s iPhone takes, which Nintendo has listened to. In Japan, moreover, the stock has increased exponentially after the Switch 2 came out, immediately switching up Nintendo’s fortunes almost overnight, with the company hitting a high of 9,775 yen. This record didn’t last long, with stocks surging to 10,250 yen, more of an incentive for investors to stick by the company.

Nintendo Switch 2, News

As the stocks rose, it became clear that the hype surrounding the Switch 2 and its pre-orders was sending seismic waves across the market. The records kept breaking as Nintendo’s stock reached yet another all-time high of 10,700 yen, indicating that the excitement is not going away anytime soon. The company has now hit 12,145 yen in Japan.

How much longer can Nintendo sustain the growing stocks? Despite the swings in stock prices, investors are optimistic. Even if there are short-term dips, the long-term vision for Nintendo looks strong. Nintendo is also showing that they are looking beyond the gaming industry, again a sign of promise for investors.

The investment community appears to be shifting as well, with some saying that the investor base is maturing and that Nintendo’s future is too strong to be fazed by minor hiccups. The ongoing success of the Switch 2 could lead to a new trend of record highs for Nintendo’s market value throughout the year.

Nintendo is in a strong position, and the future looks bright for the company and its investors. The launch of the Switch 2 has strengthened the company’s grip on the gaming world.

Partnering up with companies like Nvidia, this is only the beginning of the journey for Nintendo. Investors will be keeping tabs on Nintendo as they navigate this exciting new chapter in their history.

TAGGED:NewsNintendo
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